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	<title>doublemadforit &#187; Gaming</title>
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	<link>http://doublemadforit.co.uk</link>
	<description>making a pig&#039;s ear of it since 1971</description>
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		<title>Ant &amp; Dec Nintendo Ads</title>
		<link>http://doublemadforit.co.uk/ant-dec-nintendo-ads/</link>
		<comments>http://doublemadforit.co.uk/ant-dec-nintendo-ads/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 15:16:42 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Celebs]]></category>
		<category><![CDATA[Gaming]]></category>
		<category><![CDATA[TV Advertising]]></category>
		<category><![CDATA[ant & dec nintendo ads]]></category>
		<category><![CDATA[nintendo celeb ads]]></category>
		<category><![CDATA[nintendo celebrity endorsement]]></category>

		<guid isPermaLink="false">http://doublemadforit.co.uk/?p=159</guid>
		<description><![CDATA[News out today says that Nintendo have signed up squeaky clean double act Ant and Dec to front its biggest ever  campaign. Ant &#38; Dec will star in the ads as well as get involved with game development. The deal is reportdly going to earn the pair a cool £1 million each.
The first round of [...]]]></description>
			<content:encoded><![CDATA[<p>News out today says that Nintendo have signed up squeaky clean double act Ant and Dec to front its biggest ever  campaign. Ant &amp; Dec will star in the ads as well as get involved with game development. The deal is reportdly going to earn the pair a cool £1 million each.</p>
<div id="attachment_160" class="wp-caption alignleft" style="width: 152px"><img class="size-full wp-image-160" title="Ant &amp; Dec" src="http://doublemadforit.co.uk/wp-content/uploads/2009/09/AntnDec.jpg" alt="Ant &amp; Dec to promote Nintendo" width="142" height="135" /><p class="wp-caption-text">Ant &amp; Dec to promote Nintendo</p></div>
<p>The first round of TV adverts start to air on 16th October and features Ant and Dec challenging members of the public to play Nintendo games. They  will be asking people of all ages who play the mammoth  Brain Training game, what it is about Nintendo they love.</p>
<p>However these are not just random members of the public as Nintendo launched a  national recruitment campaign to find members of the public to star with Ant and Dec in the TV spots.</p>
<p>Apparently Nintendo chose Ant and Dec as the new faces of the brand because they are genuine fans of Nintendo and they appeal to a broad range of people, just as Nintendo aims to.</p>
<p>The TV duo are latest celebs to promote the brand andwill take over from the Redknapps who have been helping to promote the Nintendo for the past few years. Other celebrities to have worked with Nintendo include; Nicole Kidman, Ronan Keating &amp; family, Girls Aloud, Phillip Schofield &amp; Fern  Britton, Beyonce, Vernon Kay &amp; Tess Daly, Zoe &amp; Johnny Ball and Olivia Newton John to name a few.</p>
<p>Here&#8217;s some of the past ads&#8230;&#8230;&#8230;</p>
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		<title>Beatles Rockband Outro</title>
		<link>http://doublemadforit.co.uk/beatles-rockband-outro/</link>
		<comments>http://doublemadforit.co.uk/beatles-rockband-outro/#comments</comments>
		<pubDate>Mon, 14 Sep 2009 20:38:13 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[beatles rockband]]></category>
		<category><![CDATA[beatles rockband outro]]></category>

		<guid isPermaLink="false">http://doublemadforit.co.uk/?p=153</guid>
		<description><![CDATA[I wrote a piece about the fantastic intro for the new Beatles Rockband game a few months back (click here) and the game was released on 09/09/09.
The game itself is OK if you like that style of music game but enhanced by the Beatles soundtrack and story.
The outro to the game is just as impressive [...]]]></description>
			<content:encoded><![CDATA[<p>I wrote a piece about the fantastic intro for the new Beatles Rockband game a few months back (<a href="http://doublemadforit.co.uk/the-beatles-rockband-xbox-360-trailer/" target="_self">click here</a>) and the game was released on 09/09/09.</p>
<p>The game itself is OK if you like that style of music game but enhanced by the Beatles soundtrack and story.</p>
<p>The outro to the game is just as impressive as the intro, take a look for yourself:</p>
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<p>Glad to see that the quality of the incidental elements of the game were not scrimped on.</p>
]]></content:encoded>
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		<title>The Beatles Rockband Xbox 360 Trailer</title>
		<link>http://doublemadforit.co.uk/the-beatles-rockband-xbox-360-trailer/</link>
		<comments>http://doublemadforit.co.uk/the-beatles-rockband-xbox-360-trailer/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 21:36:26 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[09/09/09]]></category>
		<category><![CDATA[beatles rockband]]></category>
		<category><![CDATA[beatles rockband trailer]]></category>
		<category><![CDATA[the beatles]]></category>
		<category><![CDATA[xbox 360]]></category>

		<guid isPermaLink="false">http://doublemadforit.co.uk/?p=56</guid>
		<description><![CDATA[Gaming has changed leaps and bounds over the last 10 years with the average age of gamers growing. I don&#8217;t mind admitting that I am knocking on 40s door and still love gaming and I am the target market for many of the games being launched.
One of the surprises for me (although on reflection I [...]]]></description>
			<content:encoded><![CDATA[<p>Gaming has changed leaps and bounds over the last 10 years with the average age of gamers growing. I don&#8217;t mind admitting that I am knocking on 40s door and still love gaming and I am the target market for many of the games being launched.</p>
<p>One of the surprises for me (although on reflection I don&#8217;t know why I should be surprised) has been the music game genre with massive titles such as Lips, Guitar Hero and Rockband. I am an avid Lips player as I was blessed with the voice of an angel (or so I think after a bottle or two of wine) and I have been known to pick up the &#8216;fender&#8217; on Guitar Hero on the odd occasion but I had never been drawn to Rockband&#8230;&#8230;.until now:</p>
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<p>My Dad loved the Beatles and I grew up with them and the stunning animated trailer for this game makes me feel that I gotta have it. Love them or hate them the Beatles had a massive impact on music worldwide and this 2 minutes and 40 seconds of cinematography has summed up their changing styles in a nutshell.</p>
<p>The games is released on 09/09/09 and the Xbox 360 is my console of choice and the combination of the Beatles music, my angelic voice and the stunning 360s HD graphics means enjoyment is assured (well mine is&#8230;&#8230;&#8230;..I can&#8217;t vouch for the neighbours!)</p>
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